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Dr. Prerak Shah

Founder / CEO

Gujarat Ratna Gaurav Award 

Ayurveda Shiromani Award           

Chiktsa Visharad Award 

Dr. Prerak Shah, a distinguished Ayurveda consultant with a Bachelor of Ayurvedic Medicine and Surgery (BAMS) degree from Gujarat Ayurveda University, exemplifies a lifetime of dedication to Ayurvedic medicine. His remarkable contributions span clinical innovation, institutional leadership, community upliftment, and global promotion of Ayurveda.

• Gujarat Ratna Gaurav Award – May 2022
• Ayurveda Shiromani Award by the National Integrated Medical Association (NIMA) in July 2024.
• Chikitsa Visharad Award by Gujarat Board of Ayurvedic & Unani system of Medicines – March 2025
• Donor: AMA-Dr. Prerak Shah Ayurveda Activity, September 2023

Personal Achievements and Establishments

• First Full-Fledged Panchkarma Practitioner in Gujarat (Since 1988): A trailblazer who introduced Panchkarma in private outpatient practice.
• Founder of Ayulink: An established platform integrating Ayurveda practice, education, product innovation, and exports.
• Digital Integrator (Since 1996): Promoted early adoption of computers (since 1987), digital counseling, e-newsletters, and e-marketing among Ayurveda professionals.
• Developer of Clinical Protocols (Since 2013–14): Created the Analogy-Based Nasya Karma Selection Model and effective pain management methods for osteoarthritis, migraine, and spinal issues. His unique treatment methodologies for conditions like Ulcerative Colitis, and Pain Management have garnered acclaim worldwide, supported by scientific publications in esteemed journals.
• Author & Thought Leader: Authored 10 books, 10 published scientific research papers in repute journals, and columns that influenced lakhs of readers and professionals.
• Innovator of Ayurvedic Products and R&D Initiatives: Designed and developed numerous Ayurveda-based health and wellness products through extensive clinical R&D; supported innovation through Ayulink’s platform. His visionary leadership extends to owning trademarks such as Ayulink, Arthrothermia, AyuBreth, Trimigo, Trimigo-SL, and Sabrosa, reflecting his commitment to innovation and excellence in Ayurvedic healthcare. These innovations underscore his commitment to leveraging Ayurvedic principles for modern healthcare challenges.
• Founder of Ayurveda Activity Center at AMA: Established a dedicated lifetime center to promote Ayurveda education and awareness at Ahmedabad Management Association, with personal funding to serve the public.
• Mentor for Start-ups: Supports young innovators and Ayurveda entrepreneurs through technical mentorship and financial support; honorary mentor to i-Hub (KCG, Government of Gujarat).

Work Done for Upliftment of Ayurveda Community (National and International)

• Pioneer in Ayurveda Tourism (Since 1998): Promoted medical and wellness tourism by inviting foreign patients for Ayurvedic treatments in India.
• Global Ayurveda Ambassador (Since 2000): Dr. Shah’s global impact is underscored by his extensive international presence, having conducted lectures and seminars in over 33 countries (6 continents – except Antarctica) – multiple times, by invitation to teach, train, and promote Ayurveda on international platforms.
• Recognized Globally – Invitation from the United Nations (UNO): Honored with an invitation to present/promote Ayurveda on international forums, further establishing Ayurveda’s place in global health policy and practice.  Notably, he was honored to lecture at the United Nations’ Organization in Vienna, Austria, in May 2005, furthering the awareness and integration of Ayurvedic principles on a global scale.
• Promoter of Modern Infrastructure (Since 2010): Motivated practitioners across India to establish indoor Panchkarma facilities and Ayurveda nursing homes in private practice. His pioneering efforts include organizing the World Ayurveda Conference, Ahmedabad (WACA2019), and advocating for technological integration in Ayurveda practice since 1987.
• Insurance Advocacy (Since 2010): Pushed for inclusion of Ayurveda in reimbursement models, helping practitioners and patients alike.
• Technology & Innovation Mentor (Since 1996): Guided thousands of practitioners in integrating digital tools and scientific methods into practice.
• Panel Ayurveda Consultant for Elite Institutions: Served as an Ayurveda consultant under CGHS for premier organizations like PRL, ISRO, and ONGC, offering care to scientists and government staff.
• Mentored young vaidyas and Ayurveda start-ups to establish clinics and adopt modern tools such as telemedicine and international collaborations. Conducted strategy workshops and business model planning sessions for Ayurveda start-ups at various platforms including Ayurveda colleges, industry events, and online mentoring programs. Supported international Ayurveda professionals, Hotels and Clinics to set up practice based on your successful model of private practice and Panchkarma-based setups

Work Done for Mass Community (National and International)

• Health Awareness through Writing: Reached lakhs through books, articles, and public columns on lifestyle, prevention, and Ayurveda-based healing.
• Ayurveda Camps & Seminars at AMA: Organized free public seminars, health camps, and educational events through the AMA Ayurveda Center.
• Promotion of Preventive Healthcare: Continually educated the public on Ayurveda’s relevance in modern preventive health through lectures and workshops worldwide.
• Public Access to Authentic Ayurveda: Through Ayulink and affiliated centers, ensured safe, standardized, and accessible treatment options for the common man.
• Service through NGOs and Charitable Trusts: Actively associated with multiple NGOs and charitable organizations to provide free or subsidized Ayurvedic consultations, treatment camps, and awareness programs for underserved populations.
• Media Outreach for Ayurveda Awareness: Delivered over 100 interviews and talks on radio, television, and newspapers across India and internationally, educating the public on Ayurveda and lifestyle medicine through mass media platforms.
• Through mentorship of Ayurveda start-ups, indirectly impacted mass health services by enabling wider access to genuine Ayurvedic treatments across India and abroad. Contributed to public health through mentees who now run successful clinics, Ayurveda wellness centers, and digital consultation platforms, making Ayurveda more accessible to the masses.

Dr. Shah’s career milestones include being the first Ayurveda doctor to introduce computers in practice (1987), establish the first full-fledged Panchkarma center (1988), launch the first Ayurveda website (1995), and pioneer Ayurveda Tourism (1997-1998) in Gujarat State. His initiatives also include establishing Gujarat’s first Ayurveda hospital (2009) and introducing Mediclaim reimbursement for Ayurvedic treatments (since 2009).

Recognized for his contributions, Dr. Shah serves as an Honorary Panel Ayurvedic Consulting Physician to esteemed organizations like Dr. Jivraj Mehta Smarak Health Foundation and Bakeri Medical Research Center, Ahmedabad, Physical Research Laboratory (PRL), ONGC etc. His affiliations also include advisory roles with international entities and founding memberships in prestigious Ayurvedic societies.

For detailed CV, Please email : info@ayulink.com